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Suggested uses

Marketing | Communications - Social networks

Promotion of your organisation, group or activity

A Google+ Page - whether individual or for an organisation - represents a valuable additional marketing tool for what you wish to tell people about. With its large potential audience, accessible through Google’s respected network capabilities and matching tools and specific tools like Communities, Events and Hangouts, you can make a small organisation seem large and globally connected. If you already of substantial size then it is essential that your organisation is featured as a Google+ Page sooner rather than later in order to maintain pace with your competitors.

Although still comparatively new, it is reported that Google+ profiles and Pages are having an impact on search results for organisations, especially those with smart use of appropriate keywords, links to their websites and who have posted interesting material regularly that attracts new followers.

Whereas Facebook is often blocked in educational institutions and, indeed, many commercial networks too now, because of what is viewed as considerable inappropriate content and its essentially social bias, Google+ is rarely restricted.

Google+

Introduction

Your Profile

Setting up a Page

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Example

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Posts, Hangouts and Communities

Places

Places and Events

Suggested uses

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